Game launch template
New game launch page template.
Announce a new slot or live game with a launch page and email: the game, the provider, the features and a play button. No bonus needed, so it works in every market.
New gameJust landedPlay it first, only here this weekPlay now
18+Example offer. Key terms, the market's support line and self-exclusion links sit here on the live page.
What is inside
The sections, in order.
Exclusive launches and provider weeks. Because it carries no bonus, it is a campaign you can run in Sweden, Germany and the Netherlands from one source.
- Hero with the gameArtwork, name, provider.
- Image and textWhat is new about it: the feature, the volatility, the max win.
- Story bannersSwipeable stills or clips from the game.
- Game rowMore from the same provider.
- TermsLocked
- FooterLocked
How to write this campaign
- Lead with the one feature that is new. Players have seen a thousand slots; tell them what this one does.
- If you add free spins, the page becomes a bonus campaign and the Swedish rule applies.
- Use the provider's artwork at full width. It is the reason to click.
Markets
| Market | Status | What the page carries |
|---|---|---|
| Sweden | Ready | Spelpaus, Stödlinjen and the first-occasion bonus rule. |
| Germany | Ready | OASIS, the monthly deposit limit and the support line. |
| Netherlands | Ready | Cruks, Loket Kansspel and the under-24 rules. |
Market notes are general information, not legal advice. Check every campaign with your compliance team. Last reviewed October 2026.
FAQ
About this template.
Can I use this in Sweden?
Yes, as long as the page announces the game and offers no bonus. Add free spins and the bonus rule applies.
Can I show video?
Yes. The hero takes a video file, a YouTube or a Vimeo link. The email version uses a still image that links to the page.
See it in a demo.
We will walk you through a campaign built around one of your own offers, from the page to the emails.